|Degree||Bachelor of Business Administration|
4 years (8 semesters), internship included in the programme. Graduation is finalized with the defense of Final thesis
|Specializations||Marketing management, Financial Management|
|Main subjects||Financial solutions, Business finance, Economical activities, Market research and marketing, Management information systems, Negotiating technique and protocol, Marketing management, International economics and management.|
WHAT ARE THE OUTCOMES OF THIS STUDY PROGRAMME?
The program integrates management, controlling and accounting, managing information as strategic resource and other relevant subjects.
The aim of the programme is to provide students with knowledge about modern organization and management standards of enterprise activities, accounting and analysis, which allows to perform adequate assessment of enterprise’s state and development possibilities, models, enabling to take into account globalization, EU comprehensive integration and other factors, which entertain democratic values and thereby determine economical and social efficiency of the projected activities and enabling to minimize the risk losses.
WHAT WILL YOU LEARN?
- To form the ability to mould strategies committed to develop the activity of various business entities, based on the orientation to innovations and technological progress, intents to develop international relations, herewith – promoting the dissemination of high-technologies and creation of technology-oriented products and services and their competitiveness in the international markets.
- The fundamental principles of humanitarian, social (including philosophy, sociology) and other sciences, necessary forming a wide world-view, also seeking to know and evaluate comprehensively and with systematic approach social economical, scientific and technological progress phenomena as essential in order to understand the environment of business organization and to carry out management functions properly.
- To use contemporary social economical processes and market situation analysis and forecasts methods, oriented towards usage of internet technologies, implement complex research of national and international market situation also research for understanding of customer behavior and different social classes and groups, prepare management decisions for marketing activities organisation, justification and implementation of marketing strategies, which ensure business competitiveness and effectiveness.
Faculty of Business Management